LNQ™ – Leadership Networking Questionnaire™

The LNQ assesses the fear of self-promotion in non-sales professionals. Based on the same research that produced SPQ GOLD®, the LNQ replaces sales-specific terminology with general contact – initiation language about networking, making introductions, and building key relationships in a career setting.

The hesitation to initiate social contact can hamper a wide range of factors crucial to career advancement. The LNQ goes beyond blanket concepts like ‘shyness’ and ‘timidity’ to uncover specific strengths and weaknesses when it comes to self-promotion.


135 questions — takes 45-60 minutes to complete.
Measures foundational social contact initiation issues, including Networking Intensity and Motivational Initiative.
Reports on 18 separate areas of inhibited contact initiation, including Referral Networking (comfort levels networking through referrals), Status Networking (comfort contacting “upscale” individuals), Spontaneous Networking (needing to feel totally prepared before initiating contact), Corporate Visibility, Inter-Departmental Networking Initiative, and more.
Comprehensive narrative report outlines presence, severity and possible behavioral consequences of each measured behavior.